December 20, 2003
Carson Valley artist Mimi Jobe has a little piece of her on many decorations this holiday season. Her original artwork is displayed on Christmas ornaments offered by the Bradford Exchange.
The Bradford Group is the leading international provider of limited-edition collectibles. Founded in 1973 by J. Roderick MacArthur, the Bradford Exchange paved the way for the present-day collectibles market.
“We have a nice relationship,” Jobe said. “It is just a really neat, reputable firm.”
For the past 13 years, Jobe has been providing artwork for the Exchange to use on several series of collectibles. She has sold all over the world, including in Australia, New Zealand, Canada and France. A series of six plates was her first approved project that featured the annual Christmas card Jobe produced for Carson Valley. Jobe has been designing a Valley card for the past 25 years.
Her specialty for the Exchange is her Fairyland Series and the Land of Enchantment Camelot-style castle scenes. This two-year-old series is still being sold and includes Jobe’s mystical touch on the collectibles. Her scenes are on plates, music boxes, collectibles and holiday ornaments.
“I am often asked why I do fairies,” Jobe said, “Well, my mom always said that fairies were good thoughts, so I think of it as, all over the world, I am sending good thoughts.”
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The definition of Christmas ornaments for trees is from the route word ornament, defined as an accessory to beautify, enrich, or improve the appearance or general effect of an object. Until the mid 1800s, Christmas trees were decorated with holiday ornament edibles such as cookies, chains of popcorn, raisins, nuts, and pretzels. The tops of Christmas trees held flags, angels, or stars above the ornaments. By the 19th century, toys, bells, garlands, and paper ornament decorations were being included .
Jobe is a self-taught artist, who always drew as a child. During the 1940s, she was a fashion designer, producing original artwork featured in clothing ads and catalogs. She is planning a retrospective early next year. She has three sons, Barry, who owns the Lone Tree Gallery in Minden; David, a contractor, and Harley, an engineer. They all reside in the Valley. She moved here 36 years ago and is very active in the community.
– Regina Purcell can be reached at firstname.lastname@example.org or (775) 782-5121, ext. 211.