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Chamber kicks off membership drive

by Linda Hiller

Once again, members of the Carson Valley Chamber of Commerce and Visitors Authority will be out in the business community trying to drum up business members – the annual membership drive has begun.

This year’s membership drive chairperson is Douglas County Sheriff Ron Pierini and vice chairperson is Suzy Stockdale, owner of Stockdale & Crum.

“The effort this year will be a little different than in the past two years,” Pierini said. “We did a team contest then, but we’re going to make it more of an individual contest this year.”

– Old members can benefit. Current chamber members who sponsor new members will be eligible for the following cumulative incentive prizes, according to executive director Dave Bolick:

– One new member: recognition in the Chamber Connection and a free lunch at the general membership luncheon.

– Two new members: one month free banner ad on the chamber’s Web page.

– Three new members: free set of membership labels.

– Four new members: free sweatshirt and hat.

– Five new members: two tickets to annual awards dinner and a certificate.

– Ten new members: a two-night weekend for two, plus dinner (trade with other chamber groups).

– Fifteen new members: plaque and a lifetime individual membership.

– Top producer (must be more than 15 new members): shopping spree at various businesses in the Carson Valley.

– New members can benefit. Bolick said that each new member who comes on board during the membership drive will receive enough free advertising from KGVM-FM radio and The Record-Courier, both Carson Valley-based businesses, to cover the cost of membership, which is $100 per year with a one-time $25 initiation fee and $11 per employee.

“It’s a great deal,” Bolick said. “All the free advertising will actually pay for the new member’s membership fees.”

According to the chamber’s stated membership drive objectives, the goal this year is to add at least 100 new members, as well as to hold the cancellation rate of existing members to 20 percent. Currently, there are 450 chamber members.

“If even half of the members can come in with one new member, that would be great,” Pierini said. “The chamber is such a good organization and there is so much networking that members can do with each other, it’s really worth being a member.”

Pierini said he will be videotaping a presentation on the membership drive, to be aired on Channel 26 cable television.

– Lots of advantages. Chamber members enjoy the collective benefits of publicity, grand opening ceremonies, the weekly Chamber Connection, clinics, seminars, workshops, publications and brochures and the opportunity to network in a group of like-minded business people who want to see Carson Valley businesses not only succeed but thrive.

For more information on joining the Carson Valley Chamber of Commerce and Visitors Authority, call 782-8144.