State unveils new wildlife website
April 11, 2013
Nearly 80,000 new and returning unique visitors each month access ndow.org, the Nevada Department of Wildlife's official website, seeking information on hunting, boating and fishing as well as educational materials about Nevada's wildlife. To make that experience easier and more effective, the department has launched a new content management based website to better serve the needs of users.
"The Nevada Department of Wildlife was an early adopter of web technology," said Conservation Education Chief Teresa Moiola. "As such, our website had grown excessively large, become old and was difficult to navigate, all of which has been resolved in the redevelopment."
The new website has significantly increased functionality for the user. Visitors can buy a hunting or fishing license, register a boat and purchase the new required aquatic invasive species boat decal, apply for big game tags, sign up for hunter or angler education courses, inquire about volunteer opportunities and much more.
"One of our main goals was to provide our customers with better access to the department through technology," said Moiola. "This is another great example of government being accessible and responsive while minimizing staff time and costs."
Reno-based firm, KPS3 redesigned the website, which was approximately 3,000-pages prior to KPS3's work. The company reorganized the site to improve the user experience and make it easier for the public to find the information they are searching for.
"We're excited to share the new NDOW website with the public," said Mike McDowell, director of web and digital at KPS3 Marketing. "Not only does the website look great, but we believe the ease of finding information will encourage more exploration of the State of Nevada and its wildlife."