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March 5, 2013
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Heading into warm season, Main Street reaches out to businesses

Main Street Gardnerville is inviting business owners and managers from the downtown district to a special meeting 5:30-7 p.m. March 19 at the Historian Inn that will focus on downtown wine walks.

"Whether you're new to the event, or have been participating for years, make plans to join us to find out how you and your business can increase profitability by participating in wine walk events," the organization said in a press release. "This gathering will focus on the marketing and promotion while participating in the wine walks. You'll also be treated to a special wine tasting courtesy of Sandra Breylinger with Wirtz Wines. Breylinger works closely with both Battle Born Wine and the Historian Inn and is pleased to be a part of this event."

The wine walks are scheduled every year from May to September, with each event taking place on the third Thursday of the month.

"The wine walks are successful thanks to our participating businesses within the Main Street District," the organization said. "Each year, during the wine walk season, over 2,000 people visit our downtown district and our businesses. Find out how you can take full advantage of being a part of this event and build your client base.

"The purpose of these wine walks is to increase foot traffic within the Main Street District and provide residents and visitors with the chance to see what downtown Gardnerville has to offer. The money raised covers expenses and goes back into the community through other Main Street Gardnerville events and projects."

Space for the March 19 meeting is limited. RSVP is required by March 9 through email,, or by phone, 782-8027.

Main Street Gardnerville will soon be back in bloom, but in the meantime, visitors downtown can enjoy the latest incarnation of the sidewalk gallery on a boarded-up building near Eddy Street.

The new display features photos of flower baskets and adopt-a-pots from the past several years promoting the various volunteer projects of the Main Street Flower Committee.

"This project helps showcase the exceptional talent of our local artists and provides a purpose for a vacant building," the organization said.

The photos are replacing a previous display provided by the Carson Valley Art Association. A new display from Douglas High School photography students is expected to return to the location in upcoming months.

Sponsors are now being sought for the flower baskets which will be going up around the first of June. Orders will soon be taken for the adopt-a-pots as well.

"By sponsoring a basket of flowers, you become part of the beautification of downtown Gardnerville as well as a supporter of the horticultural programs at China Spring Youth Camp/Aurora Pines Girls Facility, Douglas and Smith Valley high schools," Main Street said. "Driving through Gardnerville in previous summers, you saw these beautiful flowering baskets hanging along the Main Street district. This summer the goal is to hang 68 baskets while creating colorful memories for all to enjoy."

The donation amount is $85 per basket, which helps to cover the expenses of growing and watering them.

Another way to become a part of the beautification of downtown is to participate in the adopt-a-pot program. The pots will be grown by flower committee volunteers and "adopted out" to partnering businesses within the district for $40. Individuals may also donate funds for the pots, which in turn are provided to merchants who are both members of Main Street and who are willing to care for them.

Main Street Gardnerville is a community based self-help program with various members of the community volunteering to revitalize the downtown.

For more information, call 782-8027 or visit

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The Record Courier Updated Mar 5, 2013 04:18PM Published Mar 5, 2013 04:10PM Copyright 2013 The Record Courier. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.