Mimi Jobe has been painting Carson Valley for more than 40 years.
"I always drew from the time I was little. I kept it up and gradually the work got better and better," the 92-year-old artist said. "I enjoy painting people. I started with pretty girls, and I still like to do fashion. I do a lot of sage, fenceposts, quail, farms."
When she was 19 she began working for an advertising agency drawing the ads for women's clothing.
After marrying her husband Harley Jobe Jr., her career was put on hold traveling and raising a family until 1966 when they moved to Carson Valley.
"I'll never forget, someone said, 'Oh you can't sell paintings to these old farmers,'" Jobe said. "I've been making a career as an artist for 60 years."
Jobe laughed when she remembered a scenario involving Valley rancher Fred Dressler.
She had painted an acrylic of a broken wooden fence of his, and showed it to him.
"He said, 'You can't sell that I have to fix it,'" Jobe said. "He didn't see the artistic value. He just saw that it needed to be fixed. It was a kick. His reaction tickled me."
Jobe sold her painting.
This year marks Jobe's 32nd year selling her paintings as Christmas cards at Joyce's Fine Jewelry.
The annual show is 10 a.m. to 5 p.m. Nov. 3.
The painting chosen for the card is called "Winter's Vista," and depicts a winter Carson Valley scene with her trademark Jobs Peak in the background.
"I try and get Jobs Peak in as many as I can. I look for backgrounds with Jobs Peak in it. I'm painting the Valley and Jobs Peak is a symbol of the Valley," Jobe said. "Everywhere you go, you see it. It's a hard mountain to paint. It's got ups and downs, and a lot of things to paint. It's my peak."
Jobe's first card was painted for a contest sponsored by the Douglas County Historical Society.
It was called "Winter Reflections," and depicted children walking through the snow to school with the Sarman Ranch and Jobs Peak in the background.
She sold 12,000 cards that year.
"It has an appeal," Jobe said. "It continues to be a good seller."
On the back of each Christmas card Jobe writes a description of the painting and the area, or how it came about. She also creates the pen and ink design and greeting on the inside.
"I enjoy the Christmas card show at Joyce's and I'm looking forward to being there," Jobe said. "It surprised all of us how popular it became all over the world."
Jobe has sold thousands of cards over the last three decades, and the annual show continues to be a popular event.
"It's just amazing when I think about it. All I wanted to do was paint," Jobe said. "It makes me feel good that I make people happy and they come back for them."
Jobe's original works can be seen at Lone Tree Gallery in downtown Minden.
The 2012 Christmas card can be purchased throughout the entire holiday season from Joyce's Fine Jewelry, as well as Jobe's Christmas cards from past years. Cards may also be purchased in quantities or singles.
"It is an honor to present this year's Mimi Jobe Christmas Card, I am so proud of our 32 years in partnering in this fantastic event," said Norie Jenkins, owner and operator of Joyce's Fine Jewelry. "For many Carson Valley residents our event is a tradition to begin the holiday season. This year's card, 'Winter's Vista,' demonstrates Mimi's amazing ability to capture the beauty of the Carson Valley, as the card depicts an early snowfall dusting the peaks of the eastern slopes of the Sierra."
Along with the card release Joyce's will be selling holiday treasures from ornaments and holiday table top accessories to garlands, tree glamour, and seasonal gifts. They will also be serving champagne and hor d'oeuvres all day.
Joyce's Fine Jewelry is located in The Record-Courier Center at 1503 Main Street, Suite A in Gardnerville.
More information can be found at wrappedinred.com, or by calling 782-5631.